Marketing Management

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Benefits of Direct Marketing

Last post by priyankas « Mon Feb 12, 2018 2:47 pm
Replies: 1
by rosh77 » Wed Mar 29, 2017 5:09 pm

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Direct Marketing is the backbone of a business or very effective way to share information and selling products or services directly to the public,...

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There are many benefits of direct marketing. It helps you to reach many untapped potential customers. In today's time, a popular term evolved in the...

1 Replies

9522 Views

Last post by priyankas View the latest post Mon Feb 12, 2018 2:47 pm
Digital marketing

Last post by priyankas « Mon Jan 29, 2018 5:28 pm
Replies: 6
Attachment(s) by deepak » Wed Dec 26, 2012 9:47 pm

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Is digital marketing going to replace media marketing

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Digital marketing is an effective approach for marketing. Everyone organization must follow this effective marketing approach.Digital marketing is...

6 Replies

11683 Views

Last post by priyankas View the latest post Mon Jan 29, 2018 5:28 pm
What is customer experience?

Last post by priyankas « Thu Dec 21, 2017 1:10 pm

by priyankas » Thu Dec 21, 2017 1:10 pm

We often hear and toss around the term “customer experience,” but what exactly does it mean? Customer experience can include a lot of elements, but...

0 Replies

3927 Views

Last post by priyankas View the latest post Thu Dec 21, 2017 1:10 pm
What is Marketing by Kotler ?

Last post by priyankas « Wed Nov 01, 2017 4:26 pm

by priyankas » Wed Nov 01, 2017 4:26 pm

Dr. Philip Kotler defines marketing as “the science and art of exploring, creating, and delivering value to satisfy the needs of a target market at a...

0 Replies

3373 Views

Last post by priyankas View the latest post Wed Nov 01, 2017 4:26 pm
What are the benefits of Affiliate Marketing?

Last post by rosh77 « Fri Apr 28, 2017 12:59 pm
Replies: 1
by priyankas » Mon Mar 06, 2017 4:44 pm

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Affiliate Marketing has become great source of income for website owners. The affiliate marketing helps business owners to make some extra income by...

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Affiliate Marketing is a relationship between affiliate and merchant and both having the profit from an affiliate partnership. Its a joint and...

1 Replies

5239 Views

Last post by rosh77 View the latest post Fri Apr 28, 2017 12:59 pm
Traffic Exchanges....Good or No?

Last post by davidhill « Fri Apr 07, 2017 3:05 pm

by davidhill » Fri Apr 07, 2017 3:05 pm

So I recently started using two specific traffic exchanges to drive traffic to my affiliate offers. I have never used traffic exchanges before. I...

0 Replies

2002 Views

Last post by davidhill View the latest post Fri Apr 07, 2017 3:05 pm
Top MBA Colleges in India

Last post by priyankas « Wed Apr 05, 2017 1:42 pm

by priyankas » Wed Apr 05, 2017 1:42 pm

Indian Institute of Management Studies is among the top MBA colleges in India. It has brands in all top India cities.
Xavier School of Management...

0 Replies

3415 Views

Last post by priyankas View the latest post Wed Apr 05, 2017 1:42 pm
How to bring direct traffic on your website?

Last post by rosh77 « Mon Feb 06, 2017 4:20 pm
Replies: 2
by priyankas » Mon Jan 30, 2017 2:42 pm

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search engine optimization, social media and google adwords are the best ways to drive traffic on your website. But direct traffic play a vital role....

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Any visitor that came directly to your website either by typing the domain name or through saved bookmarks. Direct traffic is very important because...

2 Replies

4491 Views

Last post by rosh77 View the latest post Mon Feb 06, 2017 4:20 pm
Networking - How Important is it for marketeers ?

Last post by rosh77 « Thu Sep 29, 2016 5:00 pm
Replies: 1
by ANKITSHAH » Tue Dec 09, 2014 2:57 am

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Networking is of prime importance in the fast growing market. Specially for marketeers, who need to know different aspects of customer behavior, its...

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Networking is the most powerful marketing tactic to accelerate and success for any organization. It all about making connections and building...

1 Replies

3478 Views

Last post by rosh77 View the latest post Thu Sep 29, 2016 5:00 pm
Effective Price Optimization Techniques

Last post by Sourav1990 « Fri May 13, 2016 9:58 am
Replies: 1
by myleastprice » Tue Mar 01, 2016 5:31 pm

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Since companies evaluate how to retain their best consumers, many consider implementing selling Price Optimization. For the majority of customers,...

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Price optimization is an effective tool being used now a days by companies in order to have an upper hand over its competitors. In India customers...

1 Replies

3806 Views

Last post by Sourav1990 View the latest post Fri May 13, 2016 9:58 am
Hard work or Luck???

Last post by Sourav1990 « Fri May 06, 2016 9:29 pm
Replies: 3
by pushkarp89 » Wed Aug 06, 2014 5:45 pm

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"There's no subtitle for hard work" a concept that is quite a bitter truth for those who depends on luck and other shortcuts to get...

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Well it is always said..Luck favors the brave and one only becomes brave when he is confident enough and confidence comes from hard work.

3 Replies

4850 Views

Last post by Sourav1990 View the latest post Fri May 06, 2016 9:29 pm
What are the benefits of Email Marketing For Small Business

Last post by Sourav1990 « Fri May 06, 2016 9:22 pm
Replies: 3
Attachment(s) by priyankas » Fri Mar 18, 2016 9:38 am

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Email is wonderful way to reach at potential customers in an organized and targeted way. As the internet grows, potential client spend more time...

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Email marketing is an important marketing tool for small business. In small businesses the capital involved is low and email marketing serves as a...

3 Replies

4713 Views

Last post by Sourav1990 View the latest post Fri May 06, 2016 9:22 pm
How to Generate Sales Leads in Marketing

Last post by priyankas « Mon Dec 07, 2015 3:00 pm
Replies: 4
by ronak04 » Fri Jul 25, 2014 5:22 pm

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Are you struggling to find new sales leads for business?Are your techniques are not working ? well lets have look to generate sales leads.

Sales...

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Do you want to take your sales on next level but still stuck with the same number of leads since last few months. So its time to review and revamp...

4 Replies

5901 Views

Last post by priyankas View the latest post Mon Dec 07, 2015 3:00 pm
Management Guru- Gabbar of Sholay

Last post by saketroy2 « Fri Jul 17, 2015 4:14 pm

by saketroy2 » Fri Jul 17, 2015 4:14 pm

Gabbar Singh was a MANAGEMENT GURU as is reflected in some of the timeless management lessons he delivered thru the movie Sholay.

1. Jo Darr Gaya...

0 Replies

3093 Views

Last post by saketroy2 View the latest post Fri Jul 17, 2015 4:14 pm
How to do Branding and what is branding?

Last post by pratyashaibs « Thu May 28, 2015 8:58 am
Replies: 9
by vitaj » Wed Aug 06, 2014 10:01 pm

First post

Brands are not just the names of the product. They are more than the names. They are an element that a consumer knows about the company and the...

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Building a brand is a big thing.
More difficult than it sounds.
It takes a lot of planning, hard work and a mid full of ideas to develop a brand.
A...

9 Replies

7373 Views

Last post by pratyashaibs View the latest post Thu May 28, 2015 8:58 am
Beating Competition

Last post by sampritiimtn « Wed May 27, 2015 1:47 pm
Replies: 2
by archit » Wed Mar 20, 2013 8:00 pm

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How one can use Responsive, Anticipative and Creative Marketing to beat competition..Explain with example.

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Competition is a basic keyword in marketing.
Companies spend crores in devising marketing strategies in order to build a competitive edge against...

2 Replies

4081 Views

Last post by sampritiimtn View the latest post Wed May 27, 2015 1:47 pm
Market is different from Marketing : but How..

Last post by sampritiimtn « Tue May 26, 2015 2:07 pm
Replies: 12
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by shreya » Mon Aug 12, 2013 9:42 am

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~~Market is a place or can say, a platform where buyer's and sellers meet to exchange the ownership of goods or services....
It is also thought to be...

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Marketing is the art of selling things and market is the medium where you do it. Market is where you find your most prized asset, your customers....
12 Replies

18652 Views

Last post by sampritiimtn View the latest post Tue May 26, 2015 2:07 pm
TV ads - Does it really work?

Last post by sampritiimtn « Fri Apr 10, 2015 8:00 pm
Replies: 3
by shemeem577cms » Thu Jul 24, 2014 11:20 pm

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In this era of 'Information Overload', we are bombarded with information which may or may not be useful to us. But the question is, do we actually...

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Tv Ads help a lot in generating leads. It is the best platform to reach out to the mass. Tv Ads are meant for people of all ages, religion, culture...

3 Replies

4269 Views

Last post by sampritiimtn View the latest post Fri Apr 10, 2015 8:00 pm
Branding Strategy

Last post by sampritiimtn « Wed Apr 08, 2015 2:05 pm
Replies: 11
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by Kalpit » Mon Apr 22, 2013 4:55 pm

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In the competitive era which is the best branding strategy one can adopt?

Last post

There are people who identify brand strategy with the logo, the colour palette and the images of a brand. But it is way more than the infographics....
11 Replies

22131 Views

Last post by sampritiimtn View the latest post Wed Apr 08, 2015 2:05 pm
STP: Impact in Marketing of B2C.

Last post by sampritiimtn « Wed Apr 08, 2015 1:47 pm
Replies: 4
Attachment(s) by ronak04 » Mon Jul 28, 2014 4:13 pm

First post

Segmentation - Targeting - Positioning..

First to understand what is the impact of STP we must know what is STP in marketing . So when we say about...

Last post

Segmenting , targeting nd Positioning are the cornerstones of a successful marketing strategy.
here is an infographic explanationa as to what is STP...

4 Replies

5558 Views

Last post by sampritiimtn View the latest post Wed Apr 08, 2015 1:47 pm
Difference between sales and marketing

Last post by sampritiimtn « Wed Apr 08, 2015 11:32 am
Replies: 7
by Rahul38341 » Tue Apr 29, 2014 5:46 pm

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Marketing and sales, both these terms aim at increasing the revenue to the company. Though, they are so closely related, that they are often...

Last post

Marketing and sales are both aimed at increasing profits. They are so closely associated with each other that people often confuse marketing for...

7 Replies

6291 Views

Last post by sampritiimtn View the latest post Wed Apr 08, 2015 11:32 am
Micro marketing

Last post by PrabhatP « Wed Feb 11, 2015 9:20 am
Replies: 2
by vitaj » Thu Aug 07, 2014 2:09 pm

First post

Micro marketing is the practice of customizing products and services for the tastes and preferences of the specific individuals. Differentiated and...

Last post

Micro marketing is all about targeting markets at local level and also at indivisual level. It helps to establish stronger relationships and improves...

2 Replies

3897 Views

Last post by PrabhatP View the latest post Wed Feb 11, 2015 9:20 am
Marketing Life Insurance in Rural India

Last post by saketroy2 « Wed Jan 14, 2015 9:09 am
Replies: 1
by ANKITSHAH » Fri Dec 19, 2014 10:04 pm

First post

With the new government at Delhi, the focus on the renewal of the health policies has started. Modi government has already talked about plans and...

Last post

Insurance can be marketed in Rural or any place in world is very easy if their benefits are communicated rightly. But in India, insurance can only...

1 Replies

3929 Views

Last post by saketroy2 View the latest post Wed Jan 14, 2015 9:09 am
Marketing BRAND INDIA

Last post by Lal « Tue Jan 13, 2015 9:18 am
Replies: 3
by ANKITSHAH » Fri Dec 19, 2014 10:01 pm

First post

Considering India as a product, the most important thing in front of our government is to create a great brand of this product. Since India is on a...

Last post

India is being marketing as a brand in abroad and our Prime Minister Narendra Modi is the brand ambassador of this precious brand. He has been in...

3 Replies

4174 Views

Last post by Lal View the latest post Tue Jan 13, 2015 9:18 am
Marketing vs Sales

Last post by surinkapoor « Sun Jan 11, 2015 4:44 pm
Replies: 20
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by Kalpit » Thu Feb 14, 2013 8:05 pm

First post

There is always a conflict between marketing and sales team that because of them the revenue of company has increased. What is your opinion - who is...

Last post

Selling focuses on on need of the seller to convert the product to cash, whereas marketing focuses on the need of the buyer and the need to satisfy...
20 Replies

22995 Views

Last post by surinkapoor View the latest post Sun Jan 11, 2015 4:44 pm

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