Facebook,linkedin - is marketing effective in Indian context

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rosh77
Posts: 48
Joined: Wed Mar 09, 2016 10:47 am

Re: Facebook,linkedin - is marketing effective in Indian context

#1 Postby rosh77 » Fri Oct 07, 2016 2:33 pm

In marketing,make sure you are seen by the right people is very important. With growing competition from Facebook,linkedin and other social media sites, how do you decide which platform is best for your Social Media Marketing?

LinkedIn has become a mainstay of the business world and Facebook is far more widely used by a diverse range of people.It is important for marketing companies to be aware of the pros and cons of each site.

Sourav1990
Posts: 15
Joined: Tue May 03, 2016 9:46 am

Re: Facebook,linkedin - is marketing effective in Indian context

#2 Postby Sourav1990 » Tue May 03, 2016 3:27 pm

Today,Internet is penetrating deeper into the society.Its reach is increasing day by day with smart phones getting cheaper and variety of Internet pack options given by the telecom companies.With this, the reach of social media sites especially Facebook is also rising. Now a days we can find even youths of 7 to 8 years of age are also on Facebook. So using it as a marketing tool is indeed effective as one can reach the maximum masses possible. Also marketing in such social media sites is quiet cheaper. Furthermore the options of "likes" and "shares" increases the visibility of an advertisement in an exponential rate. It serves as a tool which can help one to get the maximum reach in the shortest possible time.
Think of some adds which goes viral within few seconds in Facebook, is it possible by using any other marketing tool?
How does Flipkart and other e-commerce sites promote themselves? It's primarily social media especially Facebook.
For any B2B marketing Linkedin also turns out to be very handy.

Addlink1114
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Joined: Sat Aug 01, 2015 1:05 pm

Re: Facebook,linkedin - is marketing effective in Indian con

#3 Postby Addlink1114 » Thu Aug 13, 2015 3:46 pm

The craze for the social media is increasing like a hot cake.

Addlink1114
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Joined: Sat Aug 01, 2015 1:05 pm

Re: Facebook,linkedin - is marketing effective in Indian con

#4 Postby Addlink1114 » Thu Aug 13, 2015 3:46 pm

not only that they also have lot of customer retention strategy running through social media.
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archanaimtn
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Joined: Tue Nov 25, 2014 1:57 pm

Re: Facebook,linkedin - is marketing effective in Indian con

#5 Postby archanaimtn » Wed Nov 26, 2014 5:45 pm

With social media gaining huge popularity, Facebook and linkedIn are good sources for advertisements. E-Commerce and Online marketing has gained a lot of pace and these networking sites have formed a good platform for advertisements. Even in Indian context, from kids to housewives to senior citizens to professionals, everybody is a part of these social networking sites and advertising here helps in increasing the reach of people. Targeting business professionals creates a whole new target audience which creates a stronger engagement of people. Therefore, it is highly effective to promote via Facebook and LinkedIn as it creates a larger impact.

khyatiimtn
Posts: 61
Joined: Mon Nov 24, 2014 3:37 am

Re: Facebook,linkedin - is marketing effective in Indian con

#6 Postby khyatiimtn » Mon Nov 24, 2014 4:05 am

Facebook , LinkedIn are truly marketing effective in an Indian context. The craze for the social media is increasing like a hot cake. Nowadays everyone in India are a part of the social media ,starting from kid to the housewives , working professionals including old people. Hence any advertisement done through the facebook or linkedin leads to a very big hype in the market among the customers creating a larger impact on the society as a whole. Hence it is highly effective to market any product or services through facebook , linkedin.

Sindhuja
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Joined: Wed Jul 09, 2014 7:05 pm

Re: Facebook,linkedin - is marketing effective in Indian con

#7 Postby Sindhuja » Sat Jul 12, 2014 7:01 pm

Now a days as we all know that Facebook, Linked-in has many users, so we can post the ads of different products where everyone can see that products. So by that the organization can earn more profits. If a person likes a product then there is a chance of suggesting their products to their friends, relatives and many other people. So by that they can increase their profits & also get the brand name in the society.

ISTTMpooja326
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Joined: Fri May 02, 2014 6:46 pm

Re: Facebook,linkedin - is marketing effective in Indian con

#8 Postby ISTTMpooja326 » Wed Jul 09, 2014 7:34 am

According to me facebook, linked-in and twitter are playing major role in bringing the customers to the company.
Many of the companies advertising their company products on facebook, twitter etc.,. in a very effective way
to grab the customers.
Even these social media helps the companies to advertise about their new offers to the customer in a rapid speed
and customers are happy because they can go through the product or service anytime and also they can read the terms and
conditions. They can check the product in their comfortable price range and order the product without any hardwork.

So these social media sites are marketing effective in indian context.

ISTTMVINAY457
Posts: 107
Joined: Mon Apr 28, 2014 7:54 pm

Re: Facebook,linkedin - is marketing effective in Indian con

#9 Postby ISTTMVINAY457 » Tue Jul 08, 2014 12:14 pm

Yes, Facebook, LinkedIn are playing vital role in the Indian market. Most of the companies are approaching customers through social media networks and they attracting and they are able to turn prospects as their customers successfully through this sites. By this they are targeting most of the young people. Facebook, LinkedIn are marketing effective in Indian context. Most of the companies are giving advertising on social media marketing, really that advertising will helps to get new customers and even companies are posting different articles in LinkedIn and Facebook by that customers can know about a product or service clearly and they can create trust in customer minds. Really these networks are more effective marketing in Indian context and By these networks companies can expose them self in the society without any expenditures.

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KaranL
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Re: Facebook,linkedin - is marketing effective in Indian con

#10 Postby KaranL » Mon Mar 04, 2013 9:44 am

Yes ! It is very good strategy to promote your business on Social Networking sites .. but it does not works for every business (like it may not work for Hospitals, or to promote highly technical products for ex- to promote a company which sells ERP solutions)
rather it works a lot for youth oriented merchandise company to expand their business ..as youth spend lot of time on these sites and we can see now days, companies like Fast-track, Woodland , Burberry , Franco-leone are spending handsome amount on promotion through social networking sites and this has been from very long .. Along with this , we see there are Educational Institutes advertising on social networking sites and for them this has proved to be successful in India ..
as we see that there before taking admission in XYZ University , the students used to view FB page to get a glimpse about the institute ..
so i would say this is a good strategy but the product advertised should be youth/fashion oriented ..

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