Search found 5 matches

by kirtika16
Mon Apr 28, 2014 1:57 pm
Forum: Marketing Management
Topic: Explain Marketing Research System?
Replies: 4
Views: 1686

Re: Explain Marketing Research System?

Marketing is the process of planning, collecting, and analyzing data relevant to a marketing decision. The results of this analysis are then communicated to management. Thus, marketing research is the function that links the consumer, customer, and public to the marketer through information. Marketi...
by kirtika16
Mon Apr 28, 2014 1:39 pm
Forum: Marketing Management
Topic: Direct Marketing.
Replies: 9
Views: 2809

Re: Direct Marketing.

Direct marketing sometimes called direct response marketing; refer to the techniques used to get consumers to make a purchase from their home, office, or other non retail setting. Its techniques include tele marketing, direct mail, catalogs and mail order, and electronic retailing. Shoppers using th...
by kirtika16
Mon Apr 28, 2014 1:19 pm
Forum: Social Media
Topic: Social Media Marketing
Replies: 17
Views: 6363

Re: Social Media Marketing

The most exciting thing to happen to marketing and promotion is the increasing use of online technology to promote brands, particularly social media. Social media commonly thought of as digital technology, is a way for marketers to communicate one-on-one with consumers and measure the effects of tho...
by kirtika16
Mon Apr 28, 2014 12:56 pm
Forum: Marketing Management & Online Marketing
Topic: Right product for customer or right customer for product?
Replies: 12
Views: 4905

Re: Right product for customer or right customer for product

In every Marketing Strategy, the first and foremost point is to design the product and hence to decide whether The Right product for customer or right customer for product is not very difficult. The research before the Marketing mix always caters to identify the needs and wants of target audience an...
by kirtika16
Thu Apr 24, 2014 4:24 pm
Forum: Social Media
Topic: Social Media Marketing vs Traditional Marketing
Replies: 7
Views: 4938

Re: Social Media Marketing vs Traditional Marketing

Traditional Marketing is a thing of the past . Marketing is all about what people want and not basically what they need. Traditional Marketing always catered to the needs of the people . But , to be abreast of our consumers' wants , Social media is the best liason. Social Media is an Umbrella of peo...

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