Search found 6 matches

by yogeshkodgire
Fri Apr 25, 2014 2:38 pm
Forum: Marketing Management
Topic: Direct Marketing.
Replies: 9
Views: 2490

Re: Direct Marketing.

Direct marketing is a channel-agnostic form of advertising that allows businesses and nonprofits organizations to communicate straight to the customer, with advertising techniques that can include cell phone text messaging, email, interactive consumer websites, online display ads, database marketing...
by yogeshkodgire
Fri Apr 25, 2014 1:58 pm
Forum: Marketing Management
Topic: Explain Marketing Research System?
Replies: 4
Views: 1486

Re: Explain Marketing Research System?

The system may be used as an ongoing monitor of the marketplace or on a case-by-case evaluation of a potential product concept It is the systematic gathering, recording, and analysis of qualitative and quantitative data about issues relating to marketing products and services. The goal of marketing ...
by yogeshkodgire
Fri Apr 25, 2014 1:44 pm
Forum: Marketing Management
Topic: What is societal marketing concept?
Replies: 8
Views: 2365

Re: What is societal marketing concept?

Societal Marketing is basically a marketing concept that is of the view that a company must make good marketing decisions after considering consumer wants, the requirements of the company and most of all the long term interests of the society.
by yogeshkodgire
Fri Apr 25, 2014 1:38 pm
Forum: Marketing Management
Topic: What is affiliate marketing?
Replies: 12
Views: 6928

Re: What is affiliate marketing?

Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate's own marketing efforts. Affiliate marketing overlaps with other Internet marketing methods to some degree, because affiliates often u...
by yogeshkodgire
Fri Apr 25, 2014 1:34 pm
Forum: Online Marketing
Topic: Benefits of Online Marketing for Business and Organizations
Replies: 6
Views: 9810

Benefits of Online Marketing for Business and Organizations

online marketing: online marketing, refers to advertising and marketing efforts that use the Web and email to drive direct sales via electronic commerce, in addition to sales leads from Web sites or emails. Internet marketing and online advertising efforts are typically used in conjunction with trad...
by yogeshkodgire
Fri Apr 25, 2014 1:17 pm
Forum: Marketing Management
Topic: Holistic Marketing
Replies: 8
Views: 3099

Re: Holistic Marketing

Holistic Marketing: holistic marketing concept looks at marketing as a complex activity and acknwoledge that everything matters in marketing.a broad and integrated perspective is necessary in developing, designing, and implementing marketing programs and activities. The four components that characte...

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