Happiness , I believe is your own state of mind. Happiness doesn't come from wealth or big cars and lots of money , but it is own desire to stay cheerful makes you happy forever. It is beautifully quoted in the book ' The monk who sold his ferrari' , how he gave everything to attain peace and happin...

Loneliness is nothing but a state of mind. I personally believe that sometimes it is important to be alone rather than being in group or with lots of people all the time. When we are in group or with various people , often our perception or decision gets influenced by other people. However sometimes...

Emotional intelligence is an ability of a person to hold on it's extreme of an emotion and strike the right balance between emotion flowing within oneself and emotion being discharge by one.Talking primarily about the corporate world,this is a place where we need to have a fine balance of emotions. ...

Customers buy a particular product because of the brand name. Secondly the service or the quality of the product provided by the company. Thirdly , it is the tangibility and the reliability of the product assured by the company. Also a very important factor is the price offered by the company and it...

Marketing is a field which requires lots of creativity and different innovative ideas. As they say it us a grey market , today's problem becomes tomorrow's solution. Therefore continuous new ideas and innovation is required to keep pace with the current demands of the society and it's customer. If o...

The interview questions are the most unpredictable subject of study. It varies from one interviewer to different interviewer. However I am sharing few of my experience related to interview questions : 1. In one of the interview's , I was asked how many stairs did I climb while reaching the venue? 2....

Group discussion is the technique test an individual's presence of mind and the confidence level. It is also a technique for the showcase of the team work and leadership qualities possessed by an individual.Group discussion helps in showcasing an individual's patience and how does he maintain his le...

Summer Internship Programme also known as SIP is an integral part of any professional course. May it be MBA or any other professional degree , it forms an important part for the success of any student. It helps in building the foundation for the corporate world. SIP gives an opportunity to meet peop...

Dressing , particularly I believe plays an important role in determining about the person's background and seriousness for the job. It is not about the branded dress , but it is about the right dress. For men it should be shirt , trouser and tie well pressed and if it's an interview with a very big ...

Current affairs and GK for any competitive exams form an integral part to decide the competency of an individual. Therefore it is important to prepare really well for these components. The few tips for the success are : 1.Regular reading of newspaper : It is essential to read newspapers regularly. A...