Unique Selling Proposition (USP)

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Re: Unique Selling Proposition (USP)

#11 Postby jatinsarin06 » Tue Apr 22, 2014 5:59 pm

Unique selling proposition are literally what they sound like. They are selling points that are unique to a particular product or service, that are not replicated by any similar product or service. For example, let's say that you design a new running shoe. What makes it different from every other running shoe out there? What makes it unique? Perhaps it has a brand new technology implemented in the design. That could be a unique selling proposition, because no other product on the market would have that technology.

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Re: Unique Selling Proposition (USP)

#12 Postby rachna » Sat Apr 19, 2014 1:16 pm

A unique selling proposition (USP, also seen as unique selling point) is a factor that differentiates a product from its competitors, such as the lowest cost the highest quality or the first-ever product of its kind.It of like presenting "what you have that competitors don’t.”

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Re: Unique Selling Proposition (USP)

#13 Postby bhawna » Tue Mar 18, 2014 9:24 am

In Unique selling Proposition method, marketers think consumers will buy the product even though it may seem no different from others.. Marketers find and try to tell consumers which is the only thing that makes a product different from other.. Under this the features of product or services presented by a seller a reason that one product or service is different and better than that of the competition.

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Unique Selling Proposition (USP)

#14 Postby ajit123 » Mon Feb 03, 2014 10:02 am

Unique Selling Proposition (USP) is the factor provided by a seller as the reason that the product / service is better than that of the competitors...

In order to have an unique selling proposition(USP), you have to choose what your Products/ Services will stand for. By choosing something that makes your business unique, you will become known for that unique quality.. A successful USP promises benefit to costumers, offers them something that competitors can’t offer & is compelling enough to attract new customers. 8-) 8-)

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