Sales V/S Marketing

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Nikitaimtn
Posts: 5
Joined: Sun Nov 23, 2014 6:43 pm

Re: Sales V/S Marketing

#1 Postby Nikitaimtn » Tue Nov 25, 2014 9:01 pm

Marketing and sales both aim at increasing sales. Sales are what a seller does or say during the selling of a product or service. While marketing is done before and after sales. Though they appear to be similar but they are different tasks, to be performed by different people. Sales include ways to match the customer demand to the product produced by the company or the company currently offers. Marketing, whereas, consists of a lot of aspects like client-seller relationship, to determine future needs, distribution, pricing etc.

naveenthangavel
Posts: 25
Joined: Tue Nov 18, 2014 1:14 pm

Re: Sales V/S Marketing

#2 Postby naveenthangavel » Sun Nov 23, 2014 12:57 pm

1. Marketing can increase sales but vice versa doesn't holds true
2. Marketing is a pre-requisite for good sales
3. Marketing requires expertise knowledge, dynamic thinking which is not really much needed for sales
4. Marketing adopts both push & pull strategy but in sales it's mostly push
5. Marketing can make customers to know their wants but sales will work only if customers want the product
6. Marketing is a subset of sales

ravidudhat
Posts: 2
Joined: Wed May 21, 2014 4:03 pm

Re: Sales V/S Marketing

#3 Postby ravidudhat » Wed May 21, 2014 4:35 pm

Marketing and sales are both activities aimed at increasing revenue. They are so closely intertwined that people often don’t realize the difference between the two. Indeed, in small organizations, the same people typically perform both sales and marketing tasks. Nevertheless, marketing is different from sales and as the organization grows, the roles and responsibilities become more specialized.Broader range of activities to sell product/service, client relationship etc.; determine future needs and has a strategy in place to meet those needs for the long term relationship.Whereas sales makes customer demand match the products the company currently offers.

shalini1792
Posts: 140
Joined: Thu Apr 24, 2014 1:39 pm

Re: Sales V/S Marketing

#4 Postby shalini1792 » Fri May 16, 2014 10:18 am

Sales and marketing are closely related to each other. Sales is considered to be comparatively narrow concept then the marketing. Marketing is broader then sales and includes the sales in it as an activity. Its also considered to be traditional method of marketing. Both sales and marketing has there respective roles in selling and marketing the product. Where marketing is concerned with the product , price and its promotion , the sales is just concerned with selling the product to the consumers and having the feedback on the product sold.
Hence, Sales and Marketing are two different terms alltogether.

sidharthrmdssoms
Posts: 1
Joined: Wed Apr 30, 2014 10:07 am

Re: Sales V/S Marketing

#5 Postby sidharthrmdssoms » Wed Apr 30, 2014 10:35 am

1. Marketing is an intial step for the new arrivals to penetrate in the market through different advertising medium and sales implies the next step after the product is introduced.
2. Marketing shows how to reach customer and build long lasting relationship and sales is the ultimate result of marketing.
3. Marketing targets the construction of a brand identity and sales is the strategy of meeting needs of and individual.
4. Marketing is a long term and sales is a short term
5. Marketing is overall picture to promote, distribute, price product/service through offering the products and sales fulfil sales volume objectives.

Rajandgr
Posts: 3
Joined: Tue Apr 29, 2014 6:04 am

Re: Sales V/S Marketing

#6 Postby Rajandgr » Wed Apr 30, 2014 12:31 am

sales is a part of marketing .marketing includes sales as well as strategies and planning to boost up the sale though various promotional tools,strategy to select the market and prospective customer ,demand forecasting and try to analyse customer need .marketing is a tool to enhance sales of product,idea or services effectively by adopting various strategies.without good marketing ,sales is not capable to achieved at it maximum result.sale is affected by marketing marketing is dynamic in nature and it requires close observation on market to keep sales on track

Dhanjaycms
Posts: 5
Joined: Fri Apr 25, 2014 6:48 pm

Re: Sales V/S Marketing

#7 Postby Dhanjaycms » Mon Apr 28, 2014 8:29 pm

1. Sales is a narrow concept 1. Marketing is much wider and dynamic than sales
2. Sales is a part of marketing process 2. Marketing involves a set of activities
3. Sales uses PUSH strategies 3. Marketing uses PULL strategies
4. Sales is a result of marketing 4. Marketing is a process
5. Sales is trying to get the customer to want 5. Marketing is trying to get the company produce what the
what the company produces. customer wants
6. Sales revolves around need and interest of seller 6. Marketing revolves around need and interest of buyer
7. Sales is inside-out perspective 7. Marketing is outside-in perspective

megana
Posts: 5
Joined: Fri Apr 25, 2014 4:58 pm

Sales V/S Marketing

#8 Postby megana » Sat Apr 26, 2014 6:19 pm

Many of us think sales and marketing is one and the same . But they are totally different. Sales form a part of marketing . Marketing involves a broader perspective which include product, price , place and promotion . While sales include selling the product and achieving the targets. If it’s a new product launched how are you going to deliver it to the customers ? What price are you going to set ? whether high price or low ?to compete with your competitors. Where the product is going to be launched and during which season? Marketing also involves various channels of promoting the product that is through newspapers ,Television advertisements , hoardings and radio .
Sales involves meeting the clients explaining them about the product and convincing them to buy the product. And many a times it also involves to make a follow up with the client if he is going to convert him into target.

GulamScmhrd1
Posts: 5
Joined: Thu Apr 24, 2014 6:52 pm

Sales V/S Marketing

#9 Postby GulamScmhrd1 » Thu Apr 24, 2014 10:33 pm

Marketing and sales are both functions whose main objective is to increase revenues for their respective firms. They are so closely intertwined that it becomes difficult to differentiate between the two concepts. Indeed, in small organizations, the same people typically perform both sales and marketing tasks. Nevertheless, marketing is different from sales and as the organization grows, the roles and responsibilities become more specialized.

Marketing is a function that uses the pull strategy to attract customers where as Sales uses the Push strategy to sell more products.

Marketing is a broader concept as compared to Sales.

Marketing does not directly generate revenue for the firm whereas Sales is the only function in a firm that is responsible for generating revenues directly.

Marketing aims at studying the individuals behaviors and then portraying the product accordingly to cater to the customers requirements whereas Sales is a function that influences the buying decision of a customer at the point of sale.

Marketing is a concept that has the skill to maintain customers and build long lasting relationships whereas Sales is the ultimate result of Marketing.

Marketing and Sales are functions that should work hand in hand to maintain a key dialect with the ultimate consumers. i.e maintain the rule of "ONE VOICE, ONE MESSAGE".
Hence the Sales person should be aware of all the Marketing activities that are performed with respect to the product he is selling and the Marketing person should be responsible for educating the Sales person with the required information so that they can align their objectives accordingly.


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