Right product for customer or right customer for product?

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Re: Right product for customer or right customer for product

#11 Postby bhawna » Fri Mar 21, 2014 9:29 am

Both the things i.e., right product and the right customer are equal important for an organisation. Their should be a combination of right product to the right customer at the right time.. If both the things are used in a proper manner than the sales of the product / service will become much easier. Company should have a right product to offer to their prospects so that they find the product of value and can easily buy their product.

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Re: Right product for customer or right customer for product

#12 Postby rinky05 » Mon Mar 10, 2014 10:30 am

As we look into the current scenario their are so many innovations taking place and multiple choice are available in the market.. it is difficult for the sales person to convince the customer, as well as for the customer to stick on the single product with better facility provided by every competitor. So if sales person faces a rejection he must understand that some where he is lacking and he should find ways to get over it ,because if we don't sell right product to right customer he will never be satisfied from our services and will never come to buy our product and services again.

Coming on how to find who is the right customer for product ... It can be done properly understanding first, what is our product or service , does the customer really need it . second ,what are competitors offering in the market ,third, what are substitutes available . By this sales person can understand the requirements of his customers and win the customers by making them buy the product and services we offer.

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Right product for customer or right customer for product?

#13 Postby Biyatris » Wed May 29, 2013 4:39 pm

Whatever the manner is both are correct options.Sales will be successful only when there comes a combination of Right Product,Right Place and Right time.It simply means that Right product must be given to Right customer in Right time.Isn't it :?:

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