Will Flipkart & Snapdeal get the same trust from customer

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amolss3
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Joined: Fri Nov 14, 2014 6:23 pm

Re: Will Flipkart & Snapdeal get the same trust from custome

#1 Postby amolss3 » Thu Jan 08, 2015 12:39 am

Well these E-Commerce players have a lot to prove to the people as many wants to buy from them,but often restricts themselves due to the problem of payment and trust.Due to the reason of building trust in the minds of the customer.Recently Flipkart launched Big million day and Snapdeal launched Savings day,so as to attract a lot of customers.So what these e-commerce players did they offered their products to customers at a low price with heavy discount for that day.The day was memorable for them,but the customers were not satisfied. Flipkart offered its products at a very cheap rate on that day,due to which their was a heavy rush of online buying on the website and the website crashed.So the customers who were buying at that moment,felt cheated as they paid the money through online banking but their transaction was not successful. There were many major snags on that day in the website.The website was running slow as lacs and lacs of users logged on the website at a single moment.Due to which many users could get their product on time.The biggest blunder which Flipkart did was that they were selling their products below the cost price of the product which was illegal.The Indian government does not allow any seller to sell its products below the cost price.This was actually a big cheating scam.The customers were distressed and called Flipkart's Big Million day as a flop show as they were highly disappointed in them.

nitis
Posts: 56
Joined: Thu Nov 13, 2014 2:27 pm

Will Flipkart & Snapdeal get the same trust from customer

#2 Postby nitis » Fri Dec 12, 2014 8:30 pm

Do you think that Flipkart & Snapdeal after their flop show on Big Sale events will be able to get the same trust from customer as earlier ?

Flipkart and Amazon are recognized as giants in E-Commerce industry in India.They both are the most popular e-commerce website from where the customers are purchasing the products online.Well,your product is just a click away.You just click the button of the mouse and the product reached your doorstep.This is the satisfaction a customer gets when he buys the products from an E-Tailer rather than a brick and mortar store.Now with the increasing penetration of internet with everybody using the internet,the E-Commerce has got a big boost in terms of sales,revenue and finally the customer base.Around ten years back,it was not like this.We used to have a brick and mortar store,from where all the customers used to buy every product they wants.These stores have actually enjoyed the pitfall of customers for a very long time.But now these stores are diminishing rapidly,mainly in the metropolitan cities where Supermarkets and E-Commerce have captured the customers base.

Now the customers have a lot of trust on these e-commerce websites. Snapdeal is one such E-Commerce player which is chasing both Flipkart and Amazon in India.It has achieved a lot in the past couple of years.Now many customers are buying from them and leaving behind some other e-commerce players like Jabong and Myntra. Flipkart and Snapdeal are perceived as the two most reliable big E-Commerce players in India.But these e-commerce players are popular mainly in the tier 1 and tier 2 cities like Delhi,Banglore,Hyderabad,Mumbai etc where the customers actually are more internet savvy and not in the tier 3 and tier 4 cities.So the new generation which is called the Gen Y is betting a lot upon E-Commerce, as they are the ones who buy a lot from these E-Commerce websites.Well its understandable why people wants to buy from these E-Commerce players.

Well these E-Commerce players have a lot to prove to the people as many wants to buy from them,but often restricts themselves due to the problem of payment and trust.Due to the reason of building trust in the minds of the customer.Recently Flipkart launched Big million day and Snapdeal launched Savings day,so as to attract a lot of customers.So what these e-commerce players did they offered their products to customers at a low price with heavy discount for that day.The day was memorable for them,but the customers were not satisfied. Flipkart offered its products at a very cheap rate on that day,due to which their was a heavy rush of online buying on the website and the website crashed.So the customers who were buying at that moment,felt cheated as they paid the money through online banking but their transaction was not successful. There were many major snags on that day in the website.The website was running slow as lacs and lacs of users logged on the website at a single moment.Due to which many users could get their product on time.The biggest blunder which Flipkart did was that they were selling their products below the cost price of the product which was illegal.The Indian government does not allow any seller to sell its products below the cost price.This was actually a big cheating scam.The customers were distressed and called Flipkart's Big Million day as a flop show as they were highly disappointed in them.

The same was the case with Snapdeal.Many people on the social media said that if flipkart's big million day is a flop show,then Snapdeal savings day is a utter nonsense.When customers began to buy anything from snapdeal and went to the payment page,the website showed that cart was not accessible,which restricted the buyer to make any purchases.Many times the website took you to a page which said that "You are out of the network coverage".Snapdeal had some serious issues on that day.The deals page at Snapdeal was not at all loading properly and customers were cursing the Snapdeal people's all day long.A lot of customers complained on the website hanging and their was an unusual complain from a person too.He said that when he ordered the product on the website,the price at the first page,order page and final payment page were all different.Well that is unbelievable.You can never imagine this to happen on any website.Well,this is a total shame for any E-Commerce website.

Now the question arises that will customers place their trust on these two E-Commerce websites,after what all happened.The series of events didn't went well for both of them.Well,I personally think that customers will have to place trust on them.They don't have any other alternative because all this which happened was on a single day and this can happen once in a blue moon for anyone.So customers should trust them. Firstly,these two e-commerce players are the best ones which are performing in India and the customers are buying from them for almost ten years now.So the trust cannot be broken in a single day,that is for sure.Secondly on that day when there was a huge rush on the website,the internet connectivity problem was bound to happen as so many users were buying at the same moment of time.So there were some technical glitches involved but that can be improved upon in the future,so that nothing like this happen again.Thirdly,the owners of Flipkart,Sachin and Binny Bansal apologized on the social media after this event happened and personally mailed to each and every customers showing their regret for the whole state of affairs.So it was a very good idea to come in front of the public and showing their support towards the people.I think that the people of our nation still trusts them after what all that had happened. Well their is no reason to not to support these e-commerce players.They are the ones who make our life easier,so we should support them at the time when they need us.Many people know that how cheap are they selling their products.The camera which you would get at Rs 3000 at a brick and mortar store in the market,can be brought at Rs 1500 on these websites.So that is the relief and comfort these e-commerce provides us.There is no way people moving away from them and buying from any brick and mortar store.The people in today's new India wants comfort and luxury as they are very busy with their jobs. So the e-commerce companies are the ones which can provide this comfort to them and make them addictive towards them.


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