Hyundai aims to buy Maurti, to be No.1 in Indian Car Segment

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Hyundai aims to buy Maurti, to be No.1 in Indian Car Segment

#1 Postby Shivani » Wed Aug 07, 2013 10:50 am

Hyundai, known as the second largest carmaker has set an aim to overtake Maruti..and if the company gets what they are aiming for, they can definitely get the leadership position in the compact car market by the end of this decade by launching a number of vehicles.Maruti in India is known as the most-loved brand and even Hyundai after this deal is hopeful about the same.

The company has announced that they are planning to launch three compact cars in India over the next 18 months — the all new global hatchback Grand i10 with a 1.1 litre diesel engine, which will take on Maruti SuzukiBSE -1.49 % Swift, Eon 1 litre to take on Alto K10 and the next generation i20 next year.India is basically famous for the buyers of compact cars, this segment constituted 52% of the overall passenger vehicle market in the country with sales of 1.41 million cars in FY13. Maruti Suzuki accounted for almost half of it with a market share of about 48%, while Hyundai was a distant runner up with 22% share.In the first quarter of the current fiscal, however, the South Korean carmaker managed increase its market share to 25%...

But after this deal the company is expecting to make some drastic changes..and the figures are pretty clear, as the overall segment would be under Hyundai there are great chances for the company to be the No.1 choice of the Indian Car segment customers in the near future.

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