Apple's share of the smartphone market dropped as Samsung becomes the world's largest smartphone maker
Apple had 13.1 per cent of the worldwide market,own from 16.6 per cent a year ago. That's the lowest level since the third quarter of 2009, two years after the launch of the first iPhone.The largest vendor Samsung Electronics, however, saw its share soar to over 33 percent from over 31 percent in the same period. Samsung shipped over two times the number of smartphones, Apple did in the quarter.Apple sold 31.2 million iPhone in the April-to-June period,up from 26 million in the same period a year ago. But the company's sales growth isn't keeping pace with the overall smartphone market, which grew 52 per cent from last year.
Driven by demand for cheaper Android devices in Asia and Latin America, Samsung’s handset division made an estimated £billion operating profit in the second quarter of this year.The South Korea-based electronics giant, also the world’s biggest TV company,Samsung, made 27.7 per cent of all phones sold during the quarter.In the past, while selling fewer phones, the more expensive iPhone has kept Apple’s profits ahead of competitors.But with no new products to do battle with Samsung’s latest, the Galaxy S4, Apple finally lost its crown.
Both companies storm ahead of other phone makers, including LG, Lenovo and ZTE which had 5.1 per cent share, 4.7 per cent and 4.2 per cent respectively. The worldwide mobile phone market grew 6 percent year-over-year in the second quarter of 2013 to over 432 million units.Strategy Analytics said shipments reached 386 million units, an increase of 4 percent year-on-year.This was the largest volume of smartphones ever shipped in a single quarter.
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